BrownTalks is where you find updates about skin care, and timely articles that provide tips to help with hyperpigmentation, thinning skin, and skin barrier repair. From interviews with CEOs of emerging and marquee brands to insights from leading dermatologists, we reveal useful information about aging well.
THE POWER OF AGING
The power of aging has been ignored for too long within the beauty sector. Thankfully, the deficiency in messaging and scarcity of products that specifically address skin over 40 is finally shifting.
Caire, co-founded by Beauty/CPG veterans Lorrie King and Celeste Lee, was created as a skincare response for women over forty. "Caire is a brand for women who feel unheard and misunderstood as they age," Lorrie explains.
AT HOME SELF-CARE
DIY, WFH, whatever the circumstance, the dynamics of how we work and care for ourselves has shifted. New to us is a signature skin care line to help take better care of your skin.
adm Skincare, founded by noted New York City-based board certified dermatologist, Adebola Dele-Michael, MD, FAAD, was developed specifically for skin of color.
"The Beauty of Color is undeniable, however, the field of dermatology and the beauty industry do little to prioritize the health, safety, and efficacy of skin treatments for people of color. As a board-certified dermatologist, I’m on a mission to create skincare products that address specific concerns for skin of color. I don’t just serve the community, I am part of the community. I select only the best ingredients for my products, so you get the radiant results you deserve. Also, because I care about what goes on to your skin, there are no parabens, sulfates or phthalates," says Dr. Dele-Michael.
WHAT WE'RE TALKING ABOUT
40 million 50+ American women represent over $15 trillion dollars in purchasing power and are the healthiest, wealthiest, and most active generation in history. This group of super consumers, who will experience the largest population growth over the next 10 years, represent off-the-charts spending power, yet most of these women feel completely ignored by marketers. Source: Forbes